In this episode of Talks at GS, the New York Times Company CEO Meredith Kopit Levien discusses the economics of the news industry, the expanding opportunities across digital platforms and navigating modern-day storytelling.
On the future of news across digital platforms: “I do think there are a number of forces in the market, some good, some bad, moving in our favor. Good is willingness to pay. It’s just going up generally. I think entertainment and music have set a course for that… And then, unfortunately, I would say we are also seeing supply of quality journalism going down. And while we don’t like to see that generally, it certainly means that differential gap between the Times and other free alternatives is growing.”
On navigating modern-day journalism: “One of the things we’ve learned as we’ve expanded out across a range of formats is we have more opportunity when we tell a story, when we report the truth as we see it, to sort of explain how that story unfolded. And the more we actually expose people to how the journalism came to be, how a particular story was brought to the world, the more people see it as the truth. The more people understand the independence of the journalism.”
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