10,000 Small Businesses Technology & Innovation Survey

"**10,000 Small Businesses** Technology & Innovation Survey"

**10,000 Small Businesses** Technology & Innovation Survey

"13 DEC 2018 - A new survey finds that despite fewer resources and manpower, small businesses constantly innovate and leverage technology to grow. Across a wide range of industries, regions and business sizes, innovative and tech-savvy companies reported higher revenue and job growth. Over 95% of small business owners recognize the importance of technology as central to success, but the cost, time and capacity required to evaluate and implement new technologies are key challenges.\r\n<h2>Highlights include:</h2>\r\n<ul>\r\n<li>Over 80% of small businesses said they implemented new technologies in the last year</li>\r\n</ul>\r\n<ul>\r\n<li>Small businesses that innovate and dedicate more resources for technology had, on average, higher revenue growth by nine points and higher employment growth by 15 points&nbsp;</li>\r\n</ul>\r\n<ul>\r\n<li>Over 85% of small businesses use social media for their businesses, of which 53% pay to advertise</li>\r\n</ul>\r\n<ul>\r\n<li>But trust in social media is mixed, and more than 45% of small businesses said they do not trust social media platforms to protect their business’ or customers’ data</li>\r\n</ul>\r\n<ul>\r\n<li>Cyber security and data privacy more broadly is also a top concern, with over a third of small businesses stating they expect they will be more susceptible to cyber threats in 2019</li>\r\n</ul>\r\n<a href=\"/content/dam/gs/gscom/pdfs/citizenship/10000-small-businesses/us/news-and-events/bloomberg-coaching-f/technology-and-innovation-10ksb-survey.pdf\" target=\"_blank\">View Survey Results</a>\r\n"

13 DEC 2018 - A new survey finds that despite fewer resources and manpower, small businesses constantly innovate and leverage technology to grow. Across a wide range of industries, regions and business sizes, innovative and tech-savvy companies reported higher revenue and job growth. Over 95% of small business owners recognize the importance of technology as central to success, but the cost, time and capacity required to evaluate and implement new technologies are key challenges.
<h2>Highlights include:</h2>
<ul>
<li>Over 80% of small businesses said they implemented new technologies in the last year</li>
</ul>
<ul>
<li>Small businesses that innovate and dedicate more resources for technology had, on average, higher revenue growth by nine points and higher employment growth by 15 points&nbsp;</li>
</ul>
<ul>
<li>Over 85% of small businesses use social media for their businesses, of which 53% pay to advertise</li>
</ul>
<ul>
<li>But trust in social media is mixed, and more than 45% of small businesses said they do not trust social media platforms to protect their business’ or customers’ data</li>
</ul>
<ul>
<li>Cyber security and data privacy more broadly is also a top concern, with over a third of small businesses stating they expect they will be more susceptible to cyber threats in 2019</li>
</ul>
<a href="/pdfs/citizenship/10000-small-businesses/us/news-and-events/bloomberg-coaching-f/technology-and-innovation-10ksb-survey.pdf" target="_blank">View Survey Results</a>

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