Goldman Sachs Investment Banking Insights

Redefining Software for an Outcome-Driven Future

Goldman Sachs Investment Banking Insights

Redefining Software for an Outcome-Driven Future

The software sector is undergoing a large-scale structural transformation. As AI-native and agentic architectures emerge, the industry is shifting from selling products to delivering outcomes. This transition demands incumbent software leaders move beyond incremental updates toward a fundamental "refounding" to capture value in this new paradigm. 

Brian Cayne and Joe Porter, global co-heads of Software Investment Banking, discuss the strategic decisions required to lead in this new era.

Redefining Software for an Outcome-Driven Future
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